Young people who enter the workforce and try to make it on their own usually have the same anxiety of not having a network from which they can connect and congregate. They fear ‘how they will grow their business’ to reach as many people as possible. To increase their network, they usually join networking platforms and organisations where these young entrepreneurs distribute their visiting cards and believe their business or network has expanded because a certain number of people were interested in them and asked for their visiting card or contact details. It’s not wrong to suit up and go network, but it’s the mentality with which we attend the meetings. The thought with which we go to these platforms is essential.
‘Work hard and don’t expect anything in return. If your work is genuine, you will automatically see results.’ This thought applies when you try and connect with new business professionals. You should speak to them about your goals and vision but don’t expect they will give you business in return. You can sell your product if your work is good and they see genuine potential. While networking, though, remember to talk about your business to the best of your capabilities, regardless of whether the other person might give you money for the same.
Niraj K Viradiya
(Builder/motivational speaker)
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Founder of The Building Company