Book Review: Show Your Work! by Austin Kleon
Austin Kleon’s *Show Your Work!* is a practical and engaging guide for artists, writers, musicians, and creatives looking to gain visibility and share their process with the world. Unlike conventional marketing books, Kleon emphasizes generosity over self-promotion, encouraging artists to document and share their journey rather than just showcasing finished masterpieces.
The book is particularly useful for those starting their creative careers. It offers ten key principles, such as “You Don’t Have to Be a Genius” and “Share Something Small Every Day,” which inspire readers to build an audience organically. Kleon’s writing is conversational, filled with real-life examples, sketches, and anecdotes that make complex ideas easy to digest.
However, for those who have been in the creative field for five or more years, the insights may feel repetitive. Experienced professionals might already be applying these techniques instinctively—learning through trial and error, engaging with their audience, and refining their creative output. For them, *Show Your Work!* may serve as a refreshing reminder rather than groundbreaking advice.
Overall, this book is a great starting point for emerging artists unsure of how to navigate self-promotion. It encourages authenticity, persistence, and the courage to share unfinished work. If you’re struggling with visibility or hesitating to put yourself out there, this book is a must-read. But if you’ve already spent years refining your craft and sharing your journey, you might not find much new here.
