Fashion
Fashion

Indian Designers Are Now Carving a Niche For Themselves Worldwide.

Indian designers are gaining worldwide recognition for their unique and innovative design concepts that combine traditional Indian artistry with modern techniques. The global design community is increasingly acknowledging Indian designers for their creativity and excellence in various fields, including fashion, textiles, interiors, graphic design, and industrial design.     In the fashion industry, Indian designers […]

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Beauty Fashion

Significance of Weddings in the Indian Fashion Industry

Tradition has long dictated the ebbs and flows of the typical Indian wedding. This is especially true for the nuptials, with festivities typically planned between October and January. The reasons for choosing this select window are both poetic and prosaic. While the former regards the season as auspicious, especially given its proximity to Navratri and […]

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Fashion

The South Asian Bridal Industry Has Created a Whatsapp Empire

The thriving Indian Wedding Industry has seen its fair share of ups and downs but after the Covid Pandemic, all the designers are looking at major shifts in operation. The textile market in India caters to not only Indian brides but also to all those Indians living abroad who are planning to get married. The […]

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Fashion

As the wedding industry recovers, designers reimagine Indian bridal wear as sustainable with online-offline presence

The COVID pandemic thrust a dry spell upon all retail stores, and like most other industries, the highly valued Indian wedding industry was also hit hard. Valued at $50 billion dollars by a KPMG report in 2017, the Indian wedding industry is a money-churning machine that follows an upward trajectory. During the pandemic, although weddings […]

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Beauty Fashion

Nykaa Fashion’s strong growth projects the rise of online fashion retailers in India.

Nykaa fashion, a Nykaa-parent FSN E-commerce Ventures Ltd. subsidiary, has logged steady progress since its introduction and continues to grow consistently. Nykaa Fashion competes with Myntra, Ajio, Tata Cliq, and Amazon Fashion and Flipkart Fashion. Although the new venture is yet to turn profitable, analysts don’t seem too concerned. “Losses in the fashion business may […]

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Fashion

Prepare For The Winter Wedding Season With Style

Everyone is excited for this wedding season which comes after a 2-year pandemic break, and being a winter wedding, there are several looks you can serve. We have a few tips and tricks up our sleeve to have you looking your best without having to compromise on your comfort. Regarding fabrics, silk and velvet will […]

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Fashion

What’s HOT and what’s NOT?

Sifting through the wedding outfits and choosing the perfect looks for different wedding festivities is quite a daunting task for the brides. The wedding fashion business is rethinking and attempting to reinvent itself by adding more value and mindful spending on the wedding. As a modern sustainable take on the bridal outfit, fashion designer Heena […]

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Fashion

BRIDES BEATING THE OCTOBER HEAT AND HOW!!! || Mrs. Heena Modi || Aquarians Bridal (founder)

With October just round the corner, the heat is here to haunt us and the soaring temperatures create trouble for the brides. Getting all dressed up for the day brings a high level of discomfort. Fashion designer, Heena Modi from Aquarians Bridal Studio takes us over all of the need-to-knows to cheat this sultry weather. […]

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Fashion

HOW TO CARE FOR SKIN IN OCTOBER HEAT?

The dreadful October heat ain’t showing any mercy; sweltering heat and the humid breeze take a hit on your skin in the worst way possible. To help you sail smoothly through the October month, skin expert, Binita Desai from Cosmetica shares a few tips on how to not let the October heat get the better […]

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Fashion

TIPS TO SWEAR BY FOR A MONSOON-PROOF WARDROBE

Monsoon weddings mean taking pheras with the pitter-patter of raindrops and swooshing of winds without turning it into a disaster. From what fabrics to choose to how to protect your outfit, we got fashion designer, Heena Modi to help you sail through the monsoon rains with these tips that ensure rain showers don’t mess up […]

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